AdBlocker Ultimate Review 2024: Is This the Ultimate Shield Against Online Ads?

Tired of annoying pop-ups and want to block ads? Explore how AdBlocker Ultimate stacks up in blocking unwanted ads, identifying phishing websites, and enhancing your web privacy.
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4.7
Editorial Rating
Learn More
On AdBlocker Ultimate's website

Ad Blocker
AdBlocker Ultimate
  • Free version blocks pop-ups and YouTube ads
  • Has enhanced customization filters for whitelisting and advanced blacklisting
  • Can block access to malicious domains known for distributing malware, phishing, and scam content
  • Must upgrade to the premium plan to cover more than one device

In this AdBlocker Ultimate Review, we delve deeply into its capabilities, offering you a clear verdict on whether it lives up to its name as the ultimate ad-blocking solution.

Armed with advanced ad-blocking technology, compatibility across multiple web browsers, and a user-friendly interface, AdBlocker Ultimate promises a cleaner, faster, and more secure browsing experience. Read more to find out why it’s great for basic ad blocking needs, effectively handling common annoyances like pop-ups and YouTube ads.

Pros
  • Free version blocks pop-ups and YouTube ads
  • Has enhanced customization filters for whitelisting and advanced blacklisting
  • Can block access to malicious domains known for distributing malware, phishing, and scam content
Cons
  • Must upgrade to the premium plan to cover more than one device
In this article
AdBlocker Ultimate overview
Our experience
AdBlocker Ultimate paid plan
Main features
AdBlocker Ultimate’s test results
What browsers and software are AdBlocker Ultimate compatible with?
How to use AdBlocker Ultimate
Top alternatives
FAQs
Bottom line: Is AdBlocker Ultimate good?

AdBlocker Ultimate overview

Ads blocked on Forbes 32
AdBlock Tester score 91/100
Cover Your Tracks score 2/3
Can You Block It score 2/3
Does it block YouTube ads? Yes
Whitelisting available Yes
Blacklisting available Yes
Compatibility Windows, macOS, Android, iOS, Chrome, Firefox, Edge, Opera
Paid version Starts at $2.49/mo for 3 devices (billed annually)
Learn more Get AdBlocker Ultimate

How we test and rate ad blockers

Each ad blocker we review goes through a standardized test designed to push the limits of what the software is capable of. This includes vigorous third-party testing using websites like adblock-tester.com, coveryourtracks.eff.org, and canyoublockit.com. We also visit popular websites to test the ad blocker’s day-to-day capabilities, including watching YouTube videos and browsing Forbes.

Once we’ve completed the testing, we calculate our editorial rating by taking into account key features you’d expect from a good product. We score each ad blocker in the following categories and use a weighted average to calculate the final rating out of 5 stars:

  • Price
  • Test scores
  • Features
  • Browser support
  • Editorial score

4.7
Editorial Rating
Learn More
On AdBlocker Ultimate's website
Ad Blocker
AdBlocker Ultimate
  • Free version blocks pop-ups and YouTube ads
  • Has enhanced customization filters for whitelisting and advanced blacklisting
  • Can block access to malicious domains known for distributing malware, phishing, and scam content
  • Must upgrade to the premium plan to cover more than one device

Our experience

Testing AdBlocker Ultimate on a macOS device using the Chrome browser extension proved it highly effective and user-friendly. The installation process was straightforward, and the ad blocker became operational immediately after setup. 

Once enabled, it effectively blocked ads across various websites we visited, including major news sites like Forbes and The Wall Street Journal, as well as content-heavy platforms like YouTube. This demonstrated its robust capability to handle different types of ads seamlessly, embodying how ad blockers work in real-world scenarios.

The user interface of AdBlocker Ultimate was particularly impressive. The dashboard is intuitive, making it easy for you to see the number of ads blocked in real time through an ad count displayed directly on the extension icon.

Navigating the settings was also straightforward. The settings button is prominently placed on the dashboard, providing quick access to general settings, filters, and options to customize user preferences. Here, you can activate language-specific filters, which automatically apply after detecting page language, and enable Anti-Circumvention to counteract websites that attempt to block ad blockers.

AdBlocker Ultimate General list of features

The extension allows for detailed customization, such as showing the number of blocked ads on its icon, adding sites to a whitelist or blacklist via custom rules, and accessing a right-click context menu with additional options. These features enhance the functionality of the ad blocker without complicating the user experience. Overall, our experience was very positive, highlighting the ad blocker's ease of use and effectiveness in creating a cleaner browsing environment.

AdBlocker Ultimate Filters features

If you want to customize your ad-blocking preferences further or learn more about how to manage and update your privacy settings securely, AdBlocker Ultimate provides user-friendly options that are easy to navigate.

AdBlocker Ultimate paid plan

While AdBlocker offers a free version, AdBlocker Ultimate is a paid plan that expands its functionality beyond the free version. Priced competitively, the paid version allows you to protect multiple devices with a single subscription — a crucial feature for those who browse on various devices and seek a unified ad-blocking experience across all platforms.

Free plan Paid plan
Price Free $2.49-$4.99/mo (billed annually)
Multiple devices
Blocks pop-up ads
Blocks YouTube ads
Blocks tracking ads
Block element
Dark mode
Ghost mode
Filter log
Premium support
Details View Plan View Plan


The paid plan of AdBlocker Ultimate supports multiple devices, which is crucial for those who use various platforms. It introduces exclusive features like Dark Mode for visual comfort and Ghost Mode for an extra layer of privacy. With the paid plan, you also get customer support for any issues encountered, including FAQs, a support center, and a form submission.

Main features

AdBlocker Ultimate offers a robust suite of features designed to enhance user experience and provide comprehensive control over content and privacy across multiple platforms. From whitelisting your preferred sites to customizing blocking preferences through Custom Rules (advanced blacklisting), this tool allows you to decide exactly what you want to block or allow.

Additional capabilities include blocking ads and trackers in web browsers and Windows applications. It also safeguards against malicious domains. AdBlocker Ultimate is a versatile choice for users looking to tailor their internet environment to their specific needs and security preferences, allowing them to browse anonymously and more securely.

Whitelisting

Whitelisting in AdBlocker Ultimate allows users to support their favorite websites by exempting them from ad blocking. This feature enables seamless access to trusted sites, ensuring that beneficial ads that comply with “acceptable ads” standards are not inadvertently blocked. It's user-friendly, though new users may require some time to understand how to manage their lists effectively.

Custom rules (advanced blacklisting)

The Custom Rules feature acts as an advanced form of blacklisting, providing granular control over blocking decisions. This tool allows you to specify detailed conditions under which ads, trackers, and other elements are blocked or allowed, offering a powerful customization tool for tech-savvy users. However, while powerful, it may present a learning curve for those unfamiliar with ad-blocking specifics.

Blocks ads and trackers in browsers

AdBlocker Ultimate excels in removing disruptive elements like banners, video ads, and pop-ups while ensuring your browsing remains private by blocking online trackers. This dual functionality enhances both the usability and security of your web browsing experience across various web browsers.

Blocks ads and trackers in Windows apps

AdBlocker Ultimate is not limited to web browsers. It extends its protective capabilities to Windows applications too. It blocks display ads, video ads, pop-ups, and trackers in many Windows-based applications, providing a comprehensive ad-blocking experience that transcends the web browser.

Blocks malicious domains

One of AdBlocker Ultimate's standout features is its ability to block access from malicious domains known for distributing malware, phishing, and scam content. This proactive security measure helps protect you from potential threats before they can cause harm, significantly enhancing online safety.

Customize block preferences

AdBlocker Ultimate offers robust customization options through its ability to enable or disable ad filters and create personal rules. This feature allows you to tailor ad-blocking preferences to your specific needs, making it a versatile tool for personalizing web and app interactions.

AdBlocker Ultimate’s test results

To evaluate AdBlocker Ultimate, we used key testing tools to ensure its effectiveness. AdBlock Tester checks its ability to block various ad types, EFF’s Cover Your Tracks assesses privacy protection against tracking, and Can You Block It tests resistance to intrusive ads and anti-adblock defenses.

Our results show AdBlocker Ultimate scored 91/100 on AdBlock Tester, 2/3 on Cover Your Tracks, and 2/3 on Can You Block It, highlighting its reliable performance in ad blocking and privacy.

In AdBlock Tester, AdBlocker Ultimate was unable to block error monitoring (a type of analytics tool). Blocking these sentry scripts can help speed up your page load time, so not passing this component isn’t a dealbreaker.

AdBlocker Ultimate test results from AdBlock Tester
AdBlocker Ultimate test results from AdBlock Tester

Similarly, AdBlocker Ultimate was unable to obscure our digital fingerprint in the Cover Your Tracks testing, meaning that we could still be tracked online. However, most premium ad blockers (and even anti-tracker privacy tools) don’t pass this component.

AdBlocker Ultimate test results from Cover Your Tracks
AdBlocker Ultimate test results from Cover Your Tracks

For Can You Block It, we still saw a “disable ad blocker” pop-up. The prompt asked us to consider disabling our ad blocker to support the website, so the ad wasn’t malicious or too disruptive. But most ad blockers do prevent this warning during the test.

AdBlocker Ultimate still saw warning ads from Can You Block It test
AdBlocker Ultimate still saw a warning ad from Can You Block It Test

AdBlocker Ultimate scores

AdBlock Tester Cover Your Tracks Can You Block It
AdBlocker Ultimate score 91/100 2/3 2/3

Test results as of 05/08/2024.

YouTube ad test

Many YouTube viewers find ads particularly intrusive, especially when they interrupt videos. During our tests, AdBlocker Ultimate effectively blocked YouTube ads instantly, ensuring smooth playback without lags or errors.

Keep in mind that ads are a significant source of revenue for content creators. For more detailed strategies on how to selectively support your favorite channels, check out our guide on the best ad blockers for YouTube.

YouTube ads instantly played without AdBlocker Ultimate enabled.
YouTube ads instantly played without AdBlocker Ultimate enabled.

No YouTube ads played while AdBlocker Ultimate was enabled.
No YouTube ads played while AdBlocker Ultimate was enabled.

Bypassing paywall test

Many internet users find it significantly annoying to encounter paywalls while trying to access high-quality journalism and content. To assess AdBlocker Ultimate's ability to circumvent these paywalls, we tested it on several prominent news sites, including The Wall Street Journal, Bloomberg, and The Atlantic.

Our findings revealed that AdBlocker Ultimate was unable to bypass the robust paywalls set by these major publications, which is common for most ad blockers. While it effectively blocked ads on these sites, users looking to access paywalled content without a subscription will find that this ad blocker doesn’t offer a solution for such restrictions. This test confirms that AdBlocker Ultimate excels in ad blocking but does not extend its capabilities to include paywall bypassing.

What browsers and software are AdBlocker Ultimate compatible with?

AdBlocker Ultimate is compatible with a broad range of browsers, ensuring that users can enjoy uninterrupted, ad-free browsing regardless of their preferred platform.

  • Google Chrome
  • Mozilla Firefox
  • Microsoft Edge
  • Opera
  • Safari (specifically optimized for iOS devices)

While AdBlocker Ultimate covers most major browsers, it may not support less common or outdated browsers. On mobile devices, the ad blocker performs exceptionally well with a dedicated version for Android and a tailored extension for Safari on iOS, ensuring mobile users can also benefit from its features. AdBlocker Ultimate also offers a download specifically compatible with PC and Windows OS.

How to use AdBlocker Ultimate

We installed AdBlocker Ultimate as a Chrome browser extension on a macOS device. Following the installation, we opened Chrome and clicked the puzzle icon in the toolbar to access the Extensions menu. We then pinned AdBlocker Ultimate to the top of the browser for easy access. Upon visiting websites, such as HuffPost, the extension was automatically enabled and operational in real time.

We pinned the AdBlocker Ultimate extension to our Chrome browser.
We pinned the AdBlocker Ultimate extension to our Chrome browser.

The AdBlocker Ultimate icon turned red, indicating active operation, and it successfully blocked dozens of ads immediately. We could easily interact with the extension by clicking on the icon to adjust settings, toggle filters, and configure our custom filtering preferences, including advanced blacklisting and whitelisting rules. AdBlocker Ultimate proved straightforward to use with its user-friendly dashboard, allowing for effortless modifications to settings and preferences.

AdBlocker Ultimate was automatically enabled and instantly blocked ads when we visited HuffPost.
AdBlocker Ultimate was automatically enabled and instantly blocked unwanted ads.

Top alternatives

While AdBlocker Ultimate offers robust ad-blocking capabilities, several other ad blockers on the market also provide excellent performance and unique features. 

The following table provides a detailed comparison of these alternatives, highlighting key aspects such as ad-blocking performance, platform compatibility, and availability of a free version.

Ads blocked on Forbes 12 18 14
Adblock Tester score 100/100 100/100 100/100 (macOS)

94/100 (Windows)

Cover Your Tracks score 2/3 2/3 2/3
Does it block YouTube ads?
Compatibility Chrome, Edge, Safari, Opera, iOS, Android Chrome, Firefox, Edge, Safari (prior to 13), Opera, Chromium Chrome, Firefox, Safari, Microsoft Edge, Opera, Yandex
Free version?
Price Free or starts at $1.59/mo (billed annually) Free Free or starts at $2.49/mo
Learn more Get Total Adblock Get uBlock Origin Get AdGuard

When choosing between these ad blockers, your decision should align with your specific needs, whether it's maximizing compatibility, minimizing cost, or enhancing online privacy and security. Each of these options enhances your browsing by eliminating distractions and enhancing your digital privacy.

Total Adblock excels in device coverage, proving optimal for users who operate multiple devices across various platforms.

uBlock Origin stands out for its excellent value, offering a free service that can effectively block annoying ads while minimizing the use of system resources — a perfect choice for budget-conscious users.

AdGuard offers privacy protection and ad blocking across multiple platforms, including desktop and mobile environments.

FAQs


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Is AdBlocker Ultimate really free?

AdBlocker Ultimate is available in a free version that delivers comprehensive ad-blocking features, whitelisting and blacklisting, as well as configurable settings. However, AdBlocker Ultimate offers a Personal Security plan that supports three devices and a Family Security plan that supports up to 10 devices. Both offer extra features not included in the free version.


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Does AdBlocker Ultimate collect data?

No, AdBlocker Ultimate does not collect or store personal data from its users, ensuring privacy and compliance with data protection regulations.


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Can AdBlocker Ultimate be trusted?

Yes, AdBlocker Ultimate is widely regarded as a reliable and effective ad-blocking solution, trusted by users for its strong performance in removing advertisements and enhancing browser security.


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Is there a downside to AdBlocker Ultimate?

The main downside of AdBlocker Ultimate is that it does not bypass most types of paywalls, which might limit access to content on certain websites that use this method for subscriptions.


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What is the best free ad blocker?

While AdBlocker Ultimate ranks highly among free ad blockers for its robust features and ease of use, uBlock Origin is also highly recommended for its efficiency, minimal system impact, and strong user control over ad-blocking settings.

Bottom line: Is AdBlocker Ultimate good?

AdBlocker Ultimate is a competent ad blocker that handles most ads and privacy concerns effectively. Its strengths lie in its ease of use, extensive customization options, and strong performance in blocking standard ads, including those on YouTube.

However, its inability to bypass strong paywalls and limited mobile browser support could be a downside for some. For those seeking a straightforward, effective ad-blocking solution for desktop browsers, AdBlocker Ultimate is a commendable choice. If you're looking for mobile support or specific features like paywall bypassing, exploring other ad blockers may be beneficial.

For further details and to compare with other top-rated ad blockers, explore the best ad blockers available today.

4.7
Editorial Rating
Learn More
On AdBlocker Ultimate's website
Ad Blocker
AdBlocker Ultimate
  • Free version blocks pop-ups and YouTube ads
  • Has enhanced customization filters for whitelisting and advanced blacklisting
  • Can block access to malicious domains known for distributing malware, phishing, and scam content
  • Must upgrade to the premium plan to cover more than one device
Author Details
Mars is a California-based cybersecurity professional and writer currently pursuing a B.S. in Cybersecurity. With interests ranging from OSINT to ethical hacking and threat intelligence, Mars leverages his two years of writing experience to produce informative content on topics such as Internet guides and VPNs.