Ghostery vs. Adblock Plus 2024: Your Expert Guide

When comparing Ghostery vs. Adblock Plus, we found that Adblock Plus was superior due to its advertisement blocking, social media blocking, and better whitelisting navigation.
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Best for extra features

4.4
Editorial Rating
Learn More
On Ghostery's website

Ad Blocker
Ghostery
  • User-friendly design provides for seamless browsing
  • Keeps a regularly updated list of blocked trackers
  • Provides both whitelisting and blacklisting functionality
  • Struggled with all tracker tests

Best for budgets

4.4
Editorial Rating
Learn More
On Adblock Plus's website

Ad Blocker
Adblock Plus
  • Free product blocks ads, pop-up, trackers, push notifications, social media icons tracking, and even YouTube video ads
  • Open-source software allows for custom filtering and community-based support

The best ad blockers promote a better online experience by blocking trackers, banners, and pop-up advertisements. Ghostery and Adblock Plus both promise to deliver.

Adblock Plus received higher test scores when we ran these two programs through rigorous testing. It also boasts a discounted rate when purchasing an annual plan, and provides social media tracking with the free plan.

Ghostery doesn’t fall short on options, though. For the cost of a subscription, you get priority customer support, an ad-free private search, and a few more options.

We take a deep dive into these two ad blockers and show you their features, test scores, and prices.

In this article
Ghostery vs. Adblock Plus overview
Price comparisonrices
Feature comparison
Test result comparisons
Compatibility and customer support comparison
FAQs
Which is better?

Ghostery vs. Adblock Plus

Ghostery asks for contributions, starting at $4.99/mo and topping out at $11.99/mo. Since Ghostery considers these donations, you don’t get more features for different plans.

In contrast, Adblock Plus has a Premium plan that costs $3.33/mo (billed annually) if you choose an annual subscription. Otherwise, the price is Free for month-to-month.

Best for Extra features Budget conscious
Price $1.99-$11.99/mo Free to $4.00/mo
Ads blocked on Forbes 9 56
Does it block YouTube ads?
Compatibility Chrome, Firefox, Safari, Edge, Opera Chrome, Firefox, Safari, Edge, Opera
Mobile compatibility Android, iOS Android, iOS
Learn more Get Ghostery

Read Ghostery Review

Get Adblock Plus

Read Adblock Plus Review

Ghostery pros and cons

Pros
  • Includes whitelisting and blacklisting
  • User-friendly interface
  • Automatically declines cookies
Cons
  • Failed tracking tests
  • Doesn’t work well on the Safari browser

Adblock Plus pros and cons

Pros
  • Reliable free version
  • Includes whitelisting and blacklisting
  • Block YouTube ads
  • Clean blog page viewing
Cons
  • Requires paid plan to block pop-up videos and ignore survey requests
  • Fewer features for Safari
  • Not good at blocking trackers

Ghostery vs. Adblock Plus: Prices

Our Pick
Price range $1.99-$11.99/mo Free to $4.00/mo
Best value plan Monthly contribution for $1.99/mo Adblock Plus Premium for $3.33/mo (billed annually)
Free version available
Money-back guarantee Yes — 60 days
Learn more Get Ghostery

Read Ghostery Review

Get Adblock Plus

Read Adblock Plus Review

Both ad blockers have free versions if you’re on a budget or not ready to pay for the features that come with the paid subscriptions.

Typically, ad blockers work by keeping intrusions away. Normally, the more you pay, the more features you get. This isn’t the case with Ghostery, since all paid options are considered donations, which may also be why there isn’t a money-back guarantee.

Adblock Plus gives you 60 days to test the blocker and get a full refund if you’re not satisfied with the results.

Winner: Ghostery. Although there’s no money-back guarantee, you don’t need to buy a plan to access most features.

Ghostery vs. Adblock Plus: Features

Our Pick
Whitelisting
Blacklisting
Ads blocked counter
Bypasses paywalls
Block pop-up ads
Block tracking
Block video ads
Block banner ads
Block push ads
Learn more Get Ghostery

Read Ghostery Review

Get Adblock Plus

Read Adblock Plus Review

When looking at Ghostery and Adblock Plus side by side, they’re equal competitors. Both come with features like an ads blocked counter, whitelisting, and the ability to block multiple types of ads like banner ads, video ads, and push ads.

Ghostery's settings were easy to find and adjust to block certain types of ads.

Adblock Plus customer filter lists
Adblock Plus custom filter lists

Both services block YouTube ads, so you can enjoy your videos without interruptions.

Although both ad blockers claim to protect you from trackers, our testing noted otherwise. In fact, neither one passed our Cover Your Tracks test, leaving you vulnerable to tracking ads and invisible trackers.

However, that doesn’t mean that some trackers won’t get blocked, but it may illustrate that more will get through. That inconsistency alone may be enough to give you pause if anonymous browsing is your preference.

But Ghostery does come out a little bit on top when getting into the nitty gritty. You can find some extra features, like the option to automatically decline cookies.

Winner: This one is close, but Ghostery edges out a tiny bit thanks to some unique features.

Ghostery vs. Adblock Plus: Test results

Our Pick
AdBlock Tester score 98/100 100/100
Cover Your Tracks score 0/3 0/3
Can You Block It score 3/3 3/3
YouTube ads blocked
Paywalls bypassed
Learn more Get Ghostery

Ready Ghostery Review

Get Adblock Plus

Read Adblock Plus Review

We perform extensive testing in our ad blocker reviews using AdBlock Tester, Cover Your Tracks, and Can You Block It. AdBlock Tester gauges how well your ad blocker works to block error monitoring, analytics tools, contextual advertising, and more.

Adblock Plus reigned supreme at blocking ads, scoring a perfect 100/100 from AdBlock Tester. Ghostery wasn’t far behind with 98/100, but not quite as good as Adblock Plus.

Adblock Plus retest of AdBlock Tester with a perfect score of 100.
Adblock Plus retest of AdBlock Tester with a perfect score of 100.

Both Ghostery and Adblock Plus proved effective with perfect Can You Block It scores. This test determines how well your blocker works to block banner ads, interstitial ads, and disable ad blocker warnings. Both were also capable of blocking YouTube ads like pre-roll videos.

However, both ad blockers completely failed the Cover Your Tracks test. Cover Your Tracks reviews the effectiveness of your browser against tracking ads, invisible tracks, and browser fingerprinting. Since Ghostery and Adblock Plus both failed this test, neither is the best option to remain anonymous online.

Cover Your Tracks test results for Ghostery.
Ghostery failed all three tests in Cover Your Tracks.

Winner: Adblock Plus wins a narrow victory. We weren’t impressed with either ad blocker due to their lack of protection against trackers.

Ghostery vs. Adblock Plus: Compatibility and customer support

Our Pick
Windows
macOS
Android
iOS
Linux
Browser extensions Chrome, Firefox, Safari, Edge, Opera Chrome, Firefox, Safari, Edge, Opera
24/7 customer support
Customer support options Email, online guides Email, online guides, support forums
Learn more Get Ghostery

Read Ghostery Review

Get Adblock Plus

Read Adblock Plus

Installing Adblock Plus proved to be easy. The browsing was clean, and we noticed no system lag during testing. It blocked YouTube ads at the beginning and during the middle of our videos.

Adblock Plus anti-tracking features
Adblock Plus anti-tracking features

The whitelisting and blacklisting are great features because you can accept certain harmless ads, like those when watching your favorite content creator, and block the ones you never want to see.

Ghostery was user-friendly and easy to navigate. Like Adblock Plus, the whitelisting and blacklisting features proved effective. The interface is clean, and you can stay engaged by viewing the ads blocked counter.

Ghostery didn't work well with Safari, and in an hour it detected 948 trackers.

Ghostery results on Safari.


Ghostery and Adblock Plus both provide a knowledge base with FAQs and both allow you to submit a ticket should you need to reach human support. Adblock Plus also has support forums where you can ask questions to other users.

Winner: Adblock Plus edges out because of its extra inclusion of support forums.

FAQs


+

Is there anything better than Adblock Plus?

If you want an ad blocker that protects you against trackers, Total Adblock successfully protected us from tracking ads and invisible trackers. Its paid version also includes TotalAV antivirus.

However, our top overall best ad blocker is NordVPN Threat Protection, which includes some antivirus protection and a virtual private network (VPN).


+

Does Microsoft Edge have a built-in ad blocker?

Microsoft Edge has an ad blocker that focuses on pop-up ads, but it mentions in the Microsoft literature that you can manage ads using other Edge ad blocker add-ons.


+

Is Ghostery safe to use?

Ghostery is safe to use. Since the program is open-source, plenty of people view the software and can catch bugs or coding issues. It’s also updated frequently to give you the latest protection available.

Ghostery vs. Adblock Plus: Which is better?

Adblock Plus is the better ad blocker for various types of advertisements; it also has analytic services to show effectiveness when in use. Adblock Plus may be better at catching contextual ads, but it’s not a landslide victory.

Ghostery does a good job of blocking YouTube ads and various other ads. While not as good as Adblock Plus in our AdBlock Tester category, it still scored well.

Ghostery and Adblock Plus are both reliable ad blockers with plenty of features, but if you’re on a budget, Ghostery gives you most of them for free.

Top alternatives

While both Ghostery and Adblock Plus have plenty of features and the prices aren’t unfair, you may be unhappy with the tracker scores. We were, too, so we’ve included some alternative ad blockers that might be more suitable — considering privacy and extra features — for your budget.

Ad blocker
Best for Best for blocking YouTube ads Best for streaming Best overall
Price Paid plan costs $1.59/mo (billed annually) Paid plans start at $1.99/mo (billed every two years) Starts at $3.59/mo (billed every two years)
Blocks YouTube ads
Learn more Get Total Adblock Get Surfshark CleanWeb Ad Blocking Get NordVPN Threat Protection

4.4
Editorial Rating
Learn More
On Adblock Plus's website
Ad Blocker
Adblock Plus
  • Free product blocks ads, pop-up, trackers, push notifications, social media icons tracking, and even YouTube video ads
  • Open-source software allows for custom filtering and community-based support
Author Details
Patti Croft is a seasoned writer specializing in technology, with three years of experience. With a B.S. in Computer Science and a background as a technical analyst and security specialist, she covers a range of topics like data security and parental control software.