Adblock Plus Review 2026: This Free Extension Secures Your Data

Browsing the internet can be a clutter-filled and even dangerous experience, but Adblock Plus is trying to change all that with its free service.

Adblock Plus is effective at removing intrusive pop-ups, autoplay videos, and relentless online trackers. Our hands-on experience shows that Adblock Plus is a user-friendly tool that removes clutter, improves page load times, and boosts your privacy.

Adblock Plus offers strong protection against ads and trackers across multiple browsers, but it's most effective if you purchase the Premium plan. Learn more about how Adblock Plus compares to the best ad blockers in our review.

Pros
  • Free product blocks ads, pop-ups, and push notifications
  • Allowlist for ads to support creators
  • Blocks YouTube ads consistently
Cons
  • Free version provides limited protection against trackers

Want To Block Ads AND Trackers? Total Adblock Scored High on All Tests
5.0
Editorial Rating
Get Deal
On Total Adblock's website
2026 Editors’ Choice
Best Overall Ad Blocker
Ad Blocker
Total Adblock
PROMOTION: Get 80% Off
  • Instantly blocks distracting ads on millions of websites, including Facebook and YouTube ads
  • Blocks third-party trackers to protect your privacy and information
  • Improves page load times and enables faster browsing

In this article
Overview
Our experience
Prices and plans
Features
Test results
Compatibility
Customer support
How to use
Alternatives
Bottom line
FAQs

Overview

Ads blocked on Forbes homepage 37
AdBlock Tester score 100/100
Can You Block It3/3
Does it block YouTube ads? Yes
Whitelisting available Yes
Blacklisting available Yes
Compatibility Android, iOS, Chrome, Edge, Firefox, Opera, Safari
Paid version Starts at $4.00/mo
Learn more Get Adblock Plus

How we test and rate ad blockers

Each ad blocker we review goes through a standardized test designed to push the limits of what the software is capable of. This includes vigorous third-party testing using websites like adblock-tester.com and canyoublockit.com. We also visit popular websites to test the ad blocker’s day-to-day capabilities, including watching YouTube videos and browsing Forbes.

Once we’ve completed the testing, we calculate our editorial rating by taking into account key features you’d expect from a good product. We score each ad blocker in the following categories and use a weighted average to calculate the final rating out of 5 stars: price, test scores, features, browser support, and editorial score.

To learn more about how we test, read our full ad blocker methodology here.

Star rating summary

Adblock Plus received a high star rating of 4.7 for its 5/5 scores in features and test results, as well as our positive testing experience.

Adblock Plus struggled most in compatibility and the customer service categories. It offers browser extensions and mobile apps, but no desktop apps. Also, it only offers email support and help guides, but no live chat. 

Decision factor Weight Verdict
Our experience 15% 4.5
Value 21% 4.67
Features 15% 5.0
Test results 37% 5.0
Compatibility 5% 4.0
Customer service 7% 4.0

We last tested Adblock Plus on October 6, 2025.

4.7
Ad Blocker
Adblock Plus
  • Free product blocks ads, pop-up, trackers, push notifications, social media icons tracking, and even YouTube video ads
  • Open-source software allows for custom filtering and community-based support
  • Free version provides no protection against trackers
Learn More

Our experience

Adblock Plus provided a great set-and-forget ad blocker experience. We tested the Adblock Plus Google Chrome extension for desktop.

Adblock Plus Premium welcome page with extra settings to enable

Adblock Plus quickly got to work removing all the ads on heavily populated webpages like Forbes.

Forbes homepage, first with Adblock Plus paused and then with Adblock Plus enabled.

Forbes homepage, first with Adblock Plus paused and then with Adblock Plus enabled.


Initially, Adblock Plus scored 83/100 with AdBlock Tester. We went into the filter settings and enabled all the free feature toggles, then tried again. After this, Adblock Plus received a perfect score.

This may seem daunting for new users, but Adblock Plus has a simple, user-friendly interface, so you shouldn't feel overwhelmed when toggling more filters.

Adblock Plus also aced the Can You Block It test and successfully blocked YouTube ads.

We liked that you can enable or disable Acceptable Ads. These are noninvasive advertisements, and you can add certain sites to an "allowlist" so that their ads display. This gives back to creators, like your favorite blogger, who rely on ad revenue for the content they create.

Adblock Plus Acceptable Ads settings

Verdict: 4.5/5. Adblock Plus is an effective ad blocker, especially if you subscribe to the Premium plan. You'll just need to tinker with it to unlock its full ad-blocking potential.

Adblock Plus prices and plans

Adblock Plus offers a free tool and a premium option that runs between $3.33-$4.00/mo. Adblock Plus Premium allows for even more options, like blocking site notifications and floating videos. Anyone who’s visited a recipe blog knows how these can overwhelm the page to the point of making it nearly unreadable.

The Premium subscription also supports the work of the Adblock Plus team, allowing them to continue providing a powerful, useful tool to all internet users. Adblock Plus promises that it exists solely on paid subscriptions and donations. This means your data is never for sale.

Free Premium
Price Free
  • Yearly: $3.33/mo
  • Monthly: $4.00/mo
Blocks ads and pop-ups
Blocks trackers
Blocks push notifications
Blocks social media icons tracking
Blocks site notifications
Blocks survey requests
Blocks floating videos
Blocks cookie consent pop-ups
Details View plan View plan

The paid Adblock Plus plans are on the higher end compared to other ad blockers:

Although you can use the free version of Adblock Plus, you won't have the premium features that block most ads. 

Verdict: 4.67/5. Adblock Plus is more expensive than your typical premium ad blocker. But we appreciate that this subscription can be used on unlimited browsers and devices.

Main features

Adblock Plus is a web browser extension that comes with a clean, user-friendly interface and increased functionality. The free version may be all you need to enhance your webpage experience.

Not all the features worked perfectly on every browser. Per usual, the Apple option, Safari, had far fewer features available than Chrome or Edge. However, Adblock Plus still held up by blocking ads on Safari.

Verdict: 5/5. Adblock Plus has all the features you need for blocking ads, trackers, and even malware.

Ad blocking

Adblock Plus blocks floating video ads, display ads, and banner ads. The paid version can even get rid of those annoying videos that pop up as you’re scrolling.

Adblock Plus extension showing number of items blocked and toggles

This not only improves convenience but also protects you from ads or pop-ups that may contain malware.

Anonymous browsing

Adblock Plus also allows you to browse anonymously without trackers creating a profile of you. You can select which trackers you want enabled or disabled.

AdBlock Plus general settings

Allowlisting (whitelisting)

One of the more helpful features is the allowlisting toggle. You can permit a site to always allow ads or toggle off the blocker for a specific page. There’s no need to create a block list, as the plugin does that for you.

There are even options to disable tracking features on social media sites so they can’t build a profile of you. This is all extremely useful, especially for a free product.

Adblock Plus Allowlisted websites tab

Custom filtering

Because Adblock Plus is open-source software, users have the ability to use custom filters. In addition to using the built-in filter lists, you can add community-trusted filters, create your own filters, or add filters based on the URL.

Adblock Plus advanced settings under filter lists section

Adblock Plus test results

To test Adblock Plus, we used AdBlock Tester and Can You Block It.

AdBlock Tester looks at specific forms of ads like contextual advertising, banner advertising, analytics tools, and more. Adblock Plus scored a clean 100/100, blocking all the ad types thrown at it.

Adblock Plus's AdBlock Tester results (100/100)

The Can You Block It test is designed to check if your ad blocker actually works. We opted for the simple test and Adblock Plus passed all the tests this time around.

Adblock Plus's Can You Block It test results (3/3)

Adblock Plus scores

AdBlock Tester Can You Block It
Adblock Plus score 100/100 3/3
Test results as of 10/06/2025.

YouTube ad test

YouTube videos have increasingly become filled with advertisements in the company’s efforts to push its subscription-based services. It can be frustrating when you’re trying to watch a longer video or follow a recipe, and an ad interrupts your flow.

Although Adblock Plus has struggled in our previous YouTube tests, this time it passed with flying colors. We watched an episode of Chicken Shop Date without interruptions from pre-roll ads and mid-roll ads. There were also no banners cluttering the page.

End of a YouTube video with Adblock Plus extension open in the foreground

If you want to support your favorite content creators on YouTube, you can disable the browser extension when you watch their videos. This is especially true of creators who make content that you find valuable — like teaching skills, streaming engaging content, or providing other useful information.

Bypassing paywall test

Ad blockers, free or paid, typically can't bypass hard paywalls like the ones you'd see on national news sites. But some of the most powerful ad blockers can bypass soft paywalls like the ones you'd see on local news sites.

That's why we put all the ad blockers we review to the test on sites like The Wall Street Journal and Bloomberg. Unfortunately, Adblock Plus wasn't able to bypass any paywalls.

Verdict: 5/5. Adblock Plus received perfect scores on all of our in-house blocking tests.

Compatibility

Adblock Plus compatibility
Google Chrome
Mozilla Firefox
Safari
Microsoft Edge
Other browsers Yes — Opera, Yandex Browser
Android
iOS
Desktop apps

Adblock Plus has a decent offering of browser compatibility and mobile apps for Android and iOS. 

Additionally, you can download the Adblock Browser for Android from the Google Play Store and for iPhone or iPad from the Apple App Store. The Android app has a 4.0-star rating and over 220,000 reviews while the iOS app has a 4.4-star rating and over 15,000 ratings.

Verdict: 4/5. Adblock Plus offers lots of browser compatibility and options for mobile, but no apps for desktop.

Adblock Plus customer support

Support type Adblock Plus
Email or live chat
Phone
Online guides or forums

If you want human support from Adblock Plus, then you can submit a ticket. Visit the Adblock Plus Help Center, then scroll all the way to the bottom to find the Submit a ticket button. 

Adblock Plus also has articles to help with troubleshooting, account issues, and for optimizing your ad blocker experience. 

Adblock Plus user reviews

  • Apple App Store rating: 4.4
  • Google Play Store rating: 3.9
  • Trustpilot rating: 2.0

Adblock Plus for iOS has a solid rating above four stars. The positive reviews praise how well Adblock Plus removes ads. On the other hand, the Adblock Plus extension for Samsung Internet has a middling rating with most reviewers mentioning that it doesn't work.

Furthermore, Adblock Plus has a poor rating on Trustpilot. The largest percentage of star ratings are for one-star reviews, although 40% of ratings are five-star reviews. Most negative reviews call out the excessive ads to upgrade to premium and inability to block ads on some sites, like YouTube. 

Verdict: 4/5. You can contact Adblock Plus via support ticket, but that's your only option for human contact. However, it has plenty of guides in its help center.

How to use Adblock Plus

Adblock Plus is easy to use. After navigating to the website to download the extension on our preferred browser, we just needed to enable it. Open the extension in your browser and toggle to enable/disable.

To set up more advanced features, select the settings icon in the upper right-hand corner of the extension management view.

Select the settings icon to customize Adblock Plus

In Settings, you have the option to enable/disable special tracking features, show Acceptable Ads, add "allowlisted" websites, create custom filter lists, and get in touch with customer support.

The developers of Adblock Plus advise that you only download the extension from a reputable extension store or from the Adblock Plus website. They mention downloads from other sites may contain malware.

Top alternatives

If you’re not sold on Adblock Plus, there are plenty of options for ad blocking software. Here are some of the best ad blockers you can consider instead. Plus, all of these tested and recommended ad blockers can block YouTube ads.


Total Adblock

Aura Ad Block and Anti-Track

Surfshark CleanWeb
Best for Best for blocking YouTube ads Best for identity protection Best for unlimited devices
Lowest starting price $1.59/mo $1.67/mo $1.99/mo
Adblock Tester score 100/10089/10096/100
Can You Block It score3/3 2.5/3 3/3
Blocks YouTube ads?
Compatibility Android, iOS, Chrome, Edge, Safari Chrome, Edge, Safari

Windows, macOS, Linux, Android, iOS, Chrome, Edge, Firefox, Fire TV
Learn more Get Total Adblock Get Aura Ad Blocker Get Surfshark CleanWeb

Bottom line: Is Adblock Plus good?

Adblock Plus is solid, especially for a free ad blocker. It allows you to browse the internet without having a million distractions — and possibly malicious files — overwhelming you.

Using Adblock Plus was easy and made browsing the web, watching videos, and visiting blogs far more enjoyable. You don’t realize how annoying visual clutter is until you don’t have to worry about it anymore.

See how Adblock Plus compares to the best ad blockers:

FAQs

Is Adblock Plus really free?

Yes, Adblock Plus is a free extension that can block most ads. There's also a Premium subscription, with bonus features like blocking cookie consent pop-ups and other distractions.

Is Adblock Plus safe to use?

Yes, Adblock Plus is safe to use. Just be sure to download Adblock Plus from the official site or an official browser extension store. If you download Adblock Plus from any other location, it could contain malware.

How does Adblock Plus make money?

Adblock Plus makes money from donations as well as its Premium subscription, which costs $3.33-$4.00/mo.


4.7
Editorial Rating
Learn More
On Adblock Plus's website
Ad Blocker
Adblock Plus
  • Free product blocks ads, pop-up, trackers, push notifications, social media icons tracking, and even YouTube video ads
  • Open-source software allows for custom filtering and community-based support
  • Free version provides no protection against trackers
Author Details
Mary is a seasoned cybersecurity writer with over seven years of experience. With a B.S. in Liberal Arts from Clarion University and an M.F.A. in Creative Writing from Point Park University, she educates audiences on scams, antivirus software, and more. Her passion lies in educating audiences on helpful ways to protect their data.