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So you're finally selling those custom tea cozies inspired by Stargate: Atlantis that you've been planning for years. (Okay, you probably have a better, more relevant business idea.) But you've built a brand, maybe even a site, and have run into a small problem. You don't actually know how to register a domain name.
The good news is that it's way easier than it sounds, and you can get a domain set up in 10 minutes or less, once you know how. Just check that it exists, pick a registrar, buy it, and go.
In this guide, I'll show you exactly how to register a domain name in 6 steps.
Before you register: What to decide first
How to register a domain name in 6 simple steps
How much does it cost to register a domain name?
How to register a domain name for free
Tips for protecting your domain after registration
Bottom line
FAQs
What is a domain name and why does it matter?
A domain name is literally just the thing you type in the address bar to access a website, e.g. allaboutcookies.org. More specifically, it's a plain-language alternative to typing in IP addresses like 123.456.789.000. Words are typically easier to remember than random strings of numbers, and the right words can actually help people to find your website more easily.
And that right there is why it's so important to choose the right domain for you and your business. More on that below.
Before you register: What to decide first
Before you get started, here's a quick checklist to help you choose the right domain for you.
- Keep it as short and memorable as possible.
- Use high-traffic keywords for your industry, if you can.
- Consider making your domain specific to your country or area.
- Use the right Top Level Domain (TLD) for your business. That's the bit at the end that looks like ".com" (typically used for companies and general sites) or ".org" (typically used for other kinds of organizations. It might be a good idea to go for a TLD based in your country, like ".mx" for Mexico, or ".co.uk" for the UK. See our guide to TLDs for more info.
- Make sure the domain you want is available before you commit to it in your marketing materials. Any registrar, like Porkbun or Namecheap, will let you search the web to see which domains are available.
How to register a domain name in 6 simple steps
The process is simpler than it sounds. Pick a registrar, search for your domain, and check out. The whole thing takes about 10 minutes once you know what you want. Here's the step-by-step breakdown of how to register your domain.
1. Choose and check your domain name
If you’re doing it right, this is probably the step that will take the longest. As mentioned above, the ideal domain name is short, punchy, and uses keywords relevant to your business. Of course, there’s also nothing wrong with the classic [YourBusinessName].com approach either, especially if you already have some brand recognition in your area.
The only trouble you might run into is that the domains you want are already taken. Also, particularly short domains or domains with extremely popular keywords can be much more expensive than others. This is normal for all registrars.
Go into the process with a few different domain ideas in mind, and be ready to spend some time searching for the right one before you go printing any new flyers or business cards.
2. Pick a registrar
A domain registrar is literally any company that lets you register a domain. These can be companies that specialize in domains, such as the aforementioned Namecheap, etc. Or, you can often buy a domain along with your web hosting or site builder service. Typically, you’ll get better long-term deals from the dedicated domain registrars, but it’s always worth shopping around.
3. Check privacy registration options
WHOIS protection prevents people from using WHOIS search engines to get your name, address, and other personal contact info. That information is required to register a domain in the first place, so WHOIS protection is always worth it. The better registrars offer this for free with any domain, but others charge extra.
4. Choose your registration period
For most domains, you can just renew every year. It’s fine. If you have your heart set on a domain name that’s set to get more expensive after the first renewal period, you may want to pay for a few years in advance all at once to take advantage of a deal.
5. Complete checkout
Once you’ve picked out the domain you want, go ahead and pay for it. You’ll probably need to either create an account with your chosen domain registrar beforehand, or you’ll be directed through the process at purchase.
Congratulations! The domain is yours.
6. (Optional) Point the domain to your hosting or site builder
Once you have a domain name, you need to tell your registrar where your web host is. Well, if you bought a domain from your hosting provider, this part might be automatic. But if not, you’ll need to go to your registrar’s control panel, and you’re looking for the screen that lets you edit Domain Name System (DNS) records.
How much does it cost to register a domain name?
Most domain names cost between $10 and $20 per year. Some TLDs cost a lot more than others, and .com is actually on the cheaper end of the spectrum, so it's usually a safe bet.
Also, always check the fine print. Hosting companies may offer a free domain, but it’s almost always only free for the first year. Registrars may offer great deals on TLDs specific to your industry, or for some holiday sale, but double-check the post-renewal price. It’s often quite a bit more.
Lastly, don’t register a domain with any company that tries to hide or bury the renewal price. It’s an indicator of poor service.
How to register a domain name for free
Truly free domains are few and far between. Free domain providers have historically been used by scammers and other malicious actors to cause lots of trouble, so free domains are often poorly regarded by search engines. Plus, you don't really own those domains at all.
Then, of course, there are the free domains with hosting. Again, these are almost always free for a limited time, and sometimes you don't even get ownership of those domains. If the domain is your business's name, for example, that can cause issues.
Honestly, you're almost always better off paying for a domain, and I'd usually recommend getting one from a company that’s not your hosting provider. That way, if you ever need to move your site to another host, you can just do it and redirect your domain again. Separation of concerns is generally a good thing on the web.
Tips for protecting your domain after registration
- Firstly, WHOIS protection isn't just for privacy. Scammers might try to use your registration information to steal your domain.
- Secondly, always leave on your registrar's auto-renewal function if you can, and keep your payment information up to date. Letting a domain expire is probably the most common way of losing it.
- Lastly, having hackers break into your account is another super common way to lose a domain name, so take the usual precautions. Use two-factor authentication on your account with your registrar, pick a good password, and maybe even use a password manager.
Bottom line
Registering a domain is easy-peasy, once you actually know which domain you want. It's like buying pretty much anything else online. The only really technical bit is pointing the domain at your hosting, but most hosts and registrars will do their best to help you with that.
Just remember to secure your account with your registrar and enable WHOIS protection for privacy. It's always worth it, every time.
FAQs
How long does it take to register a domain name?
It usually takes only 5-10 minutes to register a domain name if you already know which one you want. The first time, it could take a little while as you figure out the process. I’ve personally done it in under 5 minutes when I had a really good domain idea.
Can I register a domain name permanently?
No, you can’t permanently register a domain name. You’ll always have an expiration date, and you’ll need to renew it to keep it.
What's the difference between a domain registrar and web hosting?
The difference is that a domain registrar allows you to buy domain names and point them at your web hosting. Web hosting is the space on someone else’s computer that you rent to make your website available to the internet at large. Many companies offer both services.
How do I know if a domain name is available?
You can check if a domain is available on just about any domain registrar’s website. They’ll usually have a search bar that lets you type in a domain you want to check, see if it’s already taken, and show some alternatives.
What happens if I forget to renew my domain?
If you forget to renew your domain, there’s usually a grace period during which the domain name is held for you while you get things sorted and pay for the renewal. You’ll probably be notified by email as well, so keep an eye out for that sort of thing. The renewal period varies by company, with many offering 30 to 45 days, depending on the TLD and registrar. After that, if you haven’t paid, the domain goes on the market again.