LifeLock Price 2025: How Much Does LifeLock by Norton Cost?

LifeLock by Norton is one of the best identity protection services out there. It offers plenty of prevention and recovery options paired with the highest insurance coverage. But which plan works best for you?

Keep reading to learn all about LifeLock pricing and features to identify the best package for your needs. 

How much does LifeLock cost?

LifeLock's price depends on the identity theft protection features you need and the number of people covered. All plans include up to $3 million in identity theft insurance, more than competitors offer. LifeLock also offers more robust monitoring than any other identity theft service, covering more than just basic identity, financial, and credit monitoring. 

The three main LifeLock plans are split into Individual, Family for two adults, and Family for two adults and five kids.

These pillar plans include:

• Standard: The entry-level plan starts at $7.50/mo. It includes credit report monitoring from one of the three major credit bureaus and identity and Social Security number alerts. You can also get up to $1,050,000 in identity theft insurance.
• Advantage: This plan starts at $14.99/mo. It increases the insurance coverage to $1,200,000. It also adds phone takeover monitoring, the Identity Lock feature, alerts on crimes in your name, and more.
• UltimatePlus: Fees begin at $19.99/mo for a full-year subscription. This plan increases insurance coverage to $3 million and introduces other useful features. These include social media and home titling monitoring, 401(k) and investment account activity alerts, daily reports from one bureau, and annual reports from all three bureaus.

We recommend the Advantage plan to most users. It's a significant improvement over the Standard package. The Ultimate Plus plan raises the price quite a bit, but most "regular" users won't need it.

What does LifeLock do?

LifeLock offers identity and credit monitoring services, meaning it continuously scans the regular and dark web for your sensitive information, including your Social Security number, personally identifiable information like your phone number, address, email, etc, as well as credit and financial activity. 

LifeLock services can help protect against identity theft and fraud, including:

• Identity theft: To help prevent identity theft losses and protect you from identity threats, LifeLock monitors your credit, personal data related to your identity, your SSN, USPS address changes, and more.
• Child identity theft: In addition to helping protect your identity, LifeLock also helps prevent child identity theft through its family plans, which include identity theft insurance coverage for children and a guided child freeze.
• Fraudulent activity: LifeLock monitors different types of financial accounts, such as credit cards and bank accounts, to help prevent financial fraud.
• Phone takeovers: You receive alerts about suspicious activity involving your phone number, including when identity thieves use it to try to access your personal information.
• Home title theft: You can receive alerts from LifeLock related to your home title with an Ultimate Plus plan.
• Social media takeovers: With the Ultimate Plus plan, LifeLock monitors your social media accounts and alerts you if it detects inappropriate content or suspicious activity from hackers.

LifeLock Individual subscriptions

LifeLock individual subscriptions provide identity theft and credit monitoring for one person. The prices are listed in the table below.

Plan	LifeLock Standard	LifeLock Advantage	LifeLock Ultimate Plus
First Year Pricing (Paid Annually)	$7.50/mo $89.99 annually Renews at $124.99/yr	$14.99/mo $179.88 annually Renews at $239.99/yr	$19.99/mo $239.88 annually Renews at $339.99/yr
First Year Pricing (Paid Monthly)	$11.99/mo	$22.99/mo	$34.99/mo

LifeLock's Advantage Plan adds $7.49 to your monthly fee when compared to the standard plan, but the added benefits are worth it.

You'll add $75,000 to reimburse for stolen funds and personal expenses, bringing the total to $100,000. You'll also get added protections, including IdentityLock (which prevents unauthorized account opening) and PayDay Loan Lock (which prevents getting payday loans in your name).

LifeLock Ultimate Plus can provide good value to homeowners and individuals who want to protect their 401(k) or investment accounts. It can also help you improve your credit with daily score reports.

LifeLock Family pricing plans

If you want to extend the protection to your partner or children, LifeLock Family plans are the best option. LifeLock offers two types of family plans: one for two adults and another for two adults and up to five children.

Plan	Annual Pay	Monthly Pay
Standard (2 Adults)	$12.49/mo $149.87 annually Renews at $249.99/yr	$23.99/mo
Standard (2 Adults + 5 Children)	$18.49/mo $221.87 annually Renews at $359.99/yr	$35.99/mo
Advantage (2 Adults)	$23.99/mo $287.88 annually Renews at $479.99/yr	$45.99/mo
Advantage (2 Adults + 5 Children)	$29.99/mo $359.88 annually Renews at $579.99/yr	$57.99/mo
Ultimate Plus (2 Adults)	$32.99/mo $395.88 annually Renews at $679.99/yr	$69.99/mo
Ultimate Plus (2 Adults + 5 Children)	$38.99/mo $467.88 annually Renews at $799.99/yr	$79.99/mo

The price of the extra coverage for kids is pretty low, and you get up to $1,050,000 insurance per child with each plan. It's a great deal, and we recommend it to all families with children.

LifeLock features per plan

Choosing the best identity theft restoration service always comes down to finding the best features for your needs. Here's what each LifeLock Individual plan offers.

Plan	LifeLock Standard Individual	LifeLock Advantage Individual	LifeLock Ultimate Plus Individual
Identity theft insurance	Up to $1 million for lawyers and experts Up to $25,000 in stolen funds reimbursement Up to $25,000 in personal expense insurance	Up to $1 million for lawyers and experts Up to $100,000 in stolen funds reimbursement Up to $100,000 in personal expense insurance	Up to$1 million for lawyers and experts Up to $1 million in stolen funds reimbursement Up to $1 million in personal expense insurance
Credit monitoring	1 Bureau (Equifax)	1 Bureau (Equifax)	Three Bureaus (Experian, Equifax, and TransUnion)
SSN alerts
Identity alerts
USPS address change alerts
Dark web monitoring
Credit lock		Yes (TransUnion)	Yes (TransUnion)
Credit reports		Yes (Equifax)	Yes (Experian, Equifax, and TransUnion)
Credit score
Bank/Credit account alerts
Phone takeover monitoring
Social media monitoring
Home title monitoring			Yes
401(k) and investment account alerts

Best Lifelock plan

Dealing with identity theft is an ordeal that can severely affect your finances and well-being. Recovery can take years, and the results are never guaranteed. In other words, you need all the help you can get. The best course of action is to be proactive and prevent identity theft from ever happening in the first place.

For many people, this means choosing at least the LifeLock Advantage plan for its included phone takeover monitoring. The Identity Lock prevents scammers from obtaining loans in your name. Finally, alerts on crimes in your name are such a valuable addition that they merit the price increase all on their own.

If you're a homeowner or investor with money in a 401(k) or other retirement account, upgrading to the Ultimate Plan may make the most sense because it includes monitoring of these accounts and home title protection.

Best alternative to LifeLock

LifeLock is one of the best identity theft protection services, but we actually chose Aura as our top option. When it comes down to it, both services offer comprehensive identity and credit monitoring. Although LifeLock monitors more platforms, like social media, Aura bundles a lot of advanced security features to keep individuals and families safe online, including antivirus software, an ad blocker, a password manager, and more. Family plans include Safe Gaming for Windows and top-rated parental controls. 

The biggest drawback of Norton is its high renewal rate. You're looking at about 58%-62% more upon annual renewal. While the first-year rates are enticing, LifeLock may not offer enough long-term value for users. Aura's renewal rates nearly double after the first year, which is more standard across the industry. But you get a complete online security suite for the price, not just identity monitoring, restoration, and insurance. 

How to buy or cancel LifeLock

LifeLock offers monthly and annual plans. Yearly subscriptions can save you up to 51% compared to monthly plans. Available payment options include:

• Credit cards (Visa, Discover, MasterCard, CB, and American Express)
• PayPal
• Google Pay

There's a generous 60-day money-back guarantee for annual plans. Note that subscriptions renew automatically, so you'll have to cancel them manually if you're unsatisfied.

How to cancel a LifeLock subscription

You can cancel a LifeLock membership online by submitting a request using the LifeLock member portal. You can also contact Member Services & Support. To avoid fees for services you don't want, cancel before your renewal billing date. If you forget, you can contact LifeLock to get help receiving a refund.

When you cancel, you'll get protection until your current subscription runs out. However, your subscription won't renew. If you purchased bundled services, including LifeLock and Norton membership bundles, you can cancel only a portion of your service or the entire plan.

You are entitled to a 60-day money-back guarantee when you first sign up for an annual plan and at each renewal term. If you sign up for a monthly plan, you'll get a 14-day refund period.

Bottom line: Is LifeLock good?

Yes, LifeLock is one of the best identity theft protection services available. Even its entry-level plan provides excellent identity theft protection through robust monitoring. It can help you prevent the most common forms of identity theft, Social Security scams, phishing attacks, and other threats.

LifeLock focuses on both prevention and immediate recovery if your identity gets stolen. It can cover your legal and expert fees, reimburse stolen funds, and cover personal expenses. With up to $3 million in coverage, you can rest easy knowing you can pay for the support you need if the worst occurs.

 We believe the Advantage plan provides the best value for the money and should meet the needs of most users. The available plans can cover individuals, couples, and families with children.

If you want to learn more about this unique service, we recommend reading our full Norton LifeLock review and choosing the plan that best suits you and your family.

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