Cloaked vs. DeleteMe 2026: More Tools or Less Work?

Cloaked covers more data brokers and packs in more privacy tools, but DeleteMe removes your data without asking anything extra of you. Here's which one we'd actually recommend.
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Best for Broker Coverage

2026 Editors’ Choice
Best for Identity Masking
4.7
Editorial Rating
Learn More
On Cloaked's website

Privacy Protection
Cloaked
  • Scans 350+ data broker sites automatically and includes automations for removals from 650+ other sites
  • Creates unlimited masked email addresses and phone numbers so companies never get your real info in the first place
  • Includes scam call protection, a VPN, password manager, dark web monitoring, and $1M in ID theft insurance on every plan

Best for Hands-Off Removal

2026 Editors’ Choice
Best Data Removal for Businesses
4.8
Editorial Rating
Get Deal
On DeleteMe's website

Privacy Protection
DeleteMe
PROMOTION: Use the Code PARTNER20 for 20% Off
  • Data removal service that covers 89–986 sites and re-scans every quarter to catch anything that reappears
  • Sends quarterly privacy reports showing what info was found, which brokers had your data, and how long each removal took
  • Includes email masking so you can share a stand-in address instead of your real one

Cloaked is a hybrid digital privacy tool that offers 350+ data brokers on every plan, unlimited phone and email aliases, a mobile VPN, a password manager, and $1 million in identity theft insurance. Compared to DeleteMe, Cloaked offers more features and more security.

But based on our testing, we think DeleteMe is the better data removal service for most people. It offers a lower entry point into data broker removal, with extended value on multi-year plans. It's also a more seamless service that works as soon as you enter your info. Cloaked is ideal for smartphone users who want to be a part of the process. DeleteMe is for everyone else, especially people who want a "set-and-forget" service with the option for custom removals.

We break down Cloaked vs. DeleteMe on price, features, security, and user experience so you can pick the data removal service that's right for you.

In this article
Cloaked vs. DeleteMe at a glance
Methodology
Which is the better value?
Which has the better features?
Which is more secure?
Which has the better user experience?
Top alternatives
Which is better?
FAQs

Cloaked vs. DeleteMe at a glance

  • Cloaked: Best for hands-on privacy control on your phone
  • DeleteMe: Best for hands-off, automatic data removal
Cloaked logo DeleteMe logo
Our Pick
Star rating
4.7
4.8
Price From $9.99/mo From $6.97/mo
# of site removals 350+ data brokers and 650+ other sites 89–986, depending on plan
Privacy reports Yes, as data is removed Yes, quarterly
Recurring removals Yes, monthly Yes, quarterly
Custom removal requests Yes, 10 per quarter on Standard, unlimited on Platinum and higher
Encryption End-to-end encryption (protocol not specified) AES-256 and TLS 1.2
Supported countries United States, Canada Australia, Canada, United States, United Kingdom, and more
Extras Email masking, phone masking, dark web monitoring, spam call protection, mobile VPN, password manager, $1 million identity theft insurance Email masking, phone masking
Learn more Get Cloaked

Read Cloaked Review

Get DeleteMe

Read DeleteMe Review

Cloaked pros and cons

Cloaked is a privacy suite that scans 350+ data brokers and people-search sites every month and sends opt-out requests automatically. Its automations feature can extend removals to 650+ other websites, including retailers, health companies, and media brands that most removal services ignore.

The rest of the app is about prevention. You can generate unlimited phone and email aliases so companies never get your real details, block spam calls with Call Guard, and use the included VPN and password manager. Every plan gets identical coverage, so nothing is paywalled behind a higher tier. Cloaked also publishes its full removal list, which makes it easy to check what you're paying for.

But the trade-offs are real. The automations are a cool feature, but you have to do more heavy lifting to get removals processed than with dedicated data removal services. Similarly, Cloaked doesn't include custom removals, so you can't submit requests outside its specified coverage, and services are limited to the U.S. and Canada.

And we hit repeated glitches during testing: Email Guard failed to load on Android and iPhone, Call Guard didn't work with our tester's carrier, and canceling through the iOS app threw an error.

Pros
  • Covers 350+ data brokers on every plan
  • Automations reach 650+ additional sites
  • Unlimited phone and email aliases
  • Includes a VPN, password manager, and $1M insurance
Cons
  • No custom removal requests
  • Glitchy mobile apps in testing
  • No free trial or clear money-back guarantee

DeleteMe pros and cons

DeleteMe is a dedicated data removal service, and the focus shows. You fill out a datasheet during signup, and DeleteMe sends opt-outs on your behalf. You can also add more personal information to your datasheet at any point, so DeleteMe can extend its removals over time.

Quarterly privacy reports show every site that had your information, what it exposed, and how long each removal should take. In our most recent test, DeleteMe reviewed 624 listings and calculated that it saved us 6.5 hours of searching.

Custom removals set DeleteMe apart from Cloaked. If your data shows up somewhere DeleteMe doesn't cover, you can submit the link and a screenshot and have an advisor handle it, up to 10 times per quarter on Standard and without limit on Platinum and above. Plans also start lower than Cloaked's, and refunds are prorated based on the time left in your subscription.

The weak spot is transparency. DeleteMe advertises up to 986 sites, but the Standard plan covers 89. The rest sit behind higher tiers, several of them business plans, and you won't find that breakdown without asking support. There's also no mobile app and no real-time alerts.

Pros
  • Includes up to 10 custom removals per quarter
  • Quarterly recurring removals and privacy reports
  • Prorated refunds available
  • Lower starting price than Cloaked
Cons
  • Broker coverage is tiered and poorly explained
  • No mobile app
  • No real-time alerts

How we test and rate data removal services

Our team has conducted hands-on testing on 10+ data removal services using a consistent process. We sign up one to four weeks before our formal testing begins, giving each service time to scan for our personal information and contact data brokers to remove our data. 

Then, we evaluate each product across five areas:

  • Core features (50%): We record the maximum number of data broker sites each service scans and whether it offers custom removals for sites outside its standard coverage.
  • Editor's score (25%): We use each service ourselves, evaluating security practices, company reputation, and the ease of use of the interface.
  • Extras (10%): We check whether each service also includes privacy reports, dark web monitoring, identity monitoring, and the option for family plans, awarding one point per included feature.
  • Customer service (10%): We evaluate the support options available, especially if there are multiple ways to get in touch, such as live chat, email, and phone.
  • Value (5%): We compare each service's lowest viable price on the plan that actually delivers automated removals.

We test all data removal services at least once a year. To learn more about how we test, read our full data removal testing methodology here.

Which data removal service is the better value?

DeleteMe is the better value, mostly because you're paying for removal instead of a bundle, but also because multi-year plans bring down subscription costs.

Cloaked logo DeleteMe logo
Our Pick
Price range $9.99-$29.99/mo $6.97–$21.93/mo
Best value plan Individual annual for $9.99/mo Individual two-year for $6.97/mo
Family plan Yes, up to 4 people Yes, up to 4 people
Money-back guarantee Yes, prorated based on time left in your subscription
Learn more Get Cloaked

Read Cloaked Review

Get DeleteMe

Read DeleteMe Review

Cloaked plans

Cloaked prices are based on how many people you cover. Every monthly or annual plan includes the same 350+ broker coverage, aliases, and extras. The only difference is how many people are covered.

  • Individual: Covers one person with full broker coverage, dark web and Social Security Number (SSN) monitoring, unlimited aliases, Call Guard, a VPN, a password manager, and $1 million in identity theft insurance.
  • Couple: Everything in Individual for two people.
  • Family: Everything in Individual for up to four people.

Cloaked doesn't offer a free trial. The checkout page mentions a 30-day money-back guarantee, but we couldn't find it anywhere else on the site, and Cloaked's chatbot told us no guarantee exists.

DeleteMe plans

DeleteMe prices by the number of people and the coverage period. Plans come in one-year and two-year terms for individuals, couples, and families (up to four people), and the coverage tier stacks on top.

  • Standard: Covers 89 sites with quarterly privacy reports and 10 custom removals per quarter.
  • Gold: Covers 99 sites with privacy reports every two months.
  • Diamond: Covers 102 sites with monthly privacy reports.
  • Platinum: Covers 132 sites with monthly reports and unlimited custom removals.
  • VIP: Covers 262 sites with monthly reports and a Google search scrub.

There's no free trial, but you can request a full refund before your first privacy report arrives, or a prorated refund after.

Winner: DeleteMe. Cloaked includes more per dollar, but much of that value sits in tools you might already have, like a VPN and a password manager. DeleteMe starts lower, refunds are prorated, and custom removals mean you're not stuck when your data turns up somewhere off the list.

Which data removal service has the better features?

Cloaked has the better feature set, and on raw numbers it isn't close. The question is how much of it you'd actually use.

Cloaked logo
Our Pick
DeleteMe logo
Free scan
Automated data removal
Manual data removal Yes, through automations Yes, through custom requests
# of site removals 350+ data brokers and 650+ other sites 89–986, depending on plan
How often is data rechecked? Monthly Quarterly
Custom removal requests
Privacy reports Yes, as data is removed Yes, quarterly
Real-time alerts Yes, with identity monitoring
Data breach alerts
Dark web monitoring
Extras Unlimited aliases, Call Guard, mobile VPN, password manager, $1M identity theft insurance Email masking, phone masking ($7 one-time fee), Search Yourself tool
Learn more Get Cloaked

Read Cloaked Review

Get DeleteMe

Read DeleteMe Review

Data broker coverage

Cloaked covers 350+ data brokers and people-search sites on every plan, and it publishes the full list so you can check it before you buy. DeleteMe's Standard plan covers 89 sites. That's the comparison most readers should make, because those are the entry plans on both sides.

Cloaked removal summary in web app
Cloaked removal summary in web app

DeleteMe advertises 986 sites, but that number folds in international brokers, custom requests, and business tiers. Among consumer plans, VIP tops out at about 262 sites.

DeleteMe privacy report findings

But DeleteMe pulls back ahead when your data shows up somewhere neither service covers. It takes custom removal requests, which adds 10 custom removals per quarter and definitely more value to the multi-year plans. Cloaked doesn't, so you have to manually opt out of brokers and people-search sites it doesn't cover.

Privacy tools beyond removal

Cloaked's alias system stands out. You can generate a working phone number and email address for any signup, and everything routes back to your Cloaked inbox. The browser extension turns it into a two-click process on Chrome, Brave, and Edge.

Every plan also includes dark web and SSN monitoring, Call Guard, a mobile VPN powered by PureVPN, a password manager, and $1 million in identity theft insurance. Call Guard works with 40+ carriers and is supposed to help stop unwanted spam calls. However, most of Cloaked's bad reviews say the feature goes rogue and blocks all calls.

Cloaked main navigation on iPhone
Cloaked main navigation on iPhone

DeleteMe's extras are thinner: email masking, a Search Yourself tool that checks Google for your information, and phone masking for a one-time $7 fee. Card masking is also shown with these features, but it's been listed as "coming soon" in our dashboard across multiple test cycles.

DeleteMe list of privacy tools

Worth keeping in mind: aliases are prevention, not removal. They stop new data from being collected, but they don't touch what brokers already have on you.

How much work each one asks of you

This is where the two services really split.

DeleteMe is a set-and-forget tool. After filling out the datasheet, it runs quarterly with no input from you. Our first privacy report landed the same day we reactivated the account.

DeleteMe data sheet under the personal information tab.

Cloaked's automations are the opposite. They run locally on your phone, one data broker pack at a time. We ran 41 of them, and while many took a single tap, others required confirming our information or completing a CAPTCHA. We also had to leave the app open while they ran. And during testing, we found that automations were only available on iPhone.

Cloaked completed automation packs
Cloaked completed automation packs

So that 650+ figure comes with a catch. Cloaked's 350+ broker removals happen automatically. The rest is closer to guided manual removal.

Winner: Cloaked. It covers more brokers on the entry plan, rechecks monthly instead of quarterly, and adds a genuinely useful set of privacy tools. Just know that the widest part of its coverage is semi-manual and, as far as we saw, newer features are limited to iPhone only.

Which data removal service is more secure?

Cloaked is the more secure service overall, though DeleteMe is more forthcoming about one important detail.

Any data removal service needs a lot of personal information to work. You hand over your name, birthday, addresses, and sometimes your SSN so the service can find your profile on broker sites.

What isn't reasonable is when a service collects more data than it needs, shares it for advertising, or isn't explicit about its security measures.

Cloaked logo
Our Pick
DeleteMe logo
Encryption End-to-end encryption (protocol not specified) AES-256 and TLS 1.2
Independent certifications ISO 27001, ISO 27701, SOC 2 Type 2, PCI DSS v4.0.1 Internal and external audits, GDPR and CCPA compliance
Collects data Minimal
Shares data with third parties Minimal Minimal
Two-factor authentication
Learn more Get Cloaked

Read Cloaked Review

Get DeleteMe

Read DeleteMe Review

Cloaked holds four independent certifications, including ISO 27701, which covers privacy management specifically. It also collects less than DeleteMe does: what it needs to run the service and find your data, and nothing for advertising.

DeleteMe collects considerably more, partly because of how it works. Its datasheet asks for employer information, relatives' names, and race and ethnicity data. DeleteMe doesn't sell user information and generally doesn't share it without consent, though its privacy policy does allow disclosure to government authorities when legally required, or as part of a merger or acquisition.

But DeleteMe is more forthcoming about its encryption, stating that it uses AES-256 and TLS 1.2. Cloaked says only that it uses end-to-end encryption with zero-knowledge architecture, but won't specify a protocol.

Winner: Cloaked. Four independent audits and minimal data collection outweigh an unnamed encryption protocol. If naming that protocol matters most to you, DeleteMe is the more transparent option.

Which data removal service has the better user experience?

DeleteMe has the better user experience, and it's the clearest win in this comparison.

Cloaked logo DeleteMe logo
Our Pick
Supported countries United States, Canada Australia, Canada, United States, United Kingdom, and more
Android
iOS
24/7 customer support via chatbot or 24/7 for identity theft restoration No, Monday through Friday, 9 a.m. to 8 p.m. EST
Customer support options Live chat, chatbot, email, phone, help center Live chat, email, phone, online guides
Trustpilot score 3.8 3.7
Learn more Get Cloaked

Read Cloaked Review

Get DeleteMe

Read DeleteMe Review

Cloaked has apps, and DeleteMe doesn't, which means our testing should favor Cloaked.

But with Cloaked, the Email Guard feature failed to load on Android and iPhone. Call Guard wouldn't work with our tester's carrier.

When we tried to cancel through the iOS app, we got an error message, so we emailed support. We never heard back and were charged for the next cycle anyway. The issue only got resolved when we finally connected with Kit, Cloaked's AI support agent.

Trustpilot reflects the same pattern. Cloaked sits at 3.8, with recurring complaints about setup problems and Call Guard intercepting calls and messages. Some users reported getting more spam calls after signing up.

DeleteMe was at 4.0 but recently dropped to 3.7. Some of those reviews appear to describe a different company with a similar name rather than the joindeleteme.com service.

Otherwise, Trustpilot reviewers mirror our positive experience. The dashboard is clear, the reports are readable, and when we emailed to cancel, support replied in four minutes and processed a prorated refund without pushing back. DeleteMe also works in far more countries, while Cloaked is limited to the U.S. and Canada.

Winner: DeleteMe. Cloaked has the apps, but DeleteMe has the experience that works. Fewer bugs, faster support, and much wider country coverage.

Top data removal service alternatives

If you want DeleteMe's hands-off approach with more coverage, look at Incogni. It covers 420+ data brokers on every plan, and its Unlimited plan adds 2,000+ additional sites with human-assisted custom removals.

5.0
2026 Editors’ Choice
Best Overall Data Removal Service
Privacy Protection
Incogni
  • Top-rated data removal service that scrubs your info from 420+ data broker sites automatically
  • Independently verified by Deloitte, meaning removals are actually sent, confirmed, and not just claimed
  • The Unlimited plan extends coverage to 2,000+ additional sites with human-assisted custom removals
Learn More

Learn more in our Incogni review.

If Cloaked's suite appeals but you want something less glitchy, Aura bundles data removal with identity monitoring, credit monitoring, antivirus, a VPN, and a password manager.

4.7
2026 Editors’ Choice
Best Privacy Bundle
Privacy Protection
Aura Data Removal
  • Data removal service that scrubs your info from 200+ brokers, people-search sites, and junk mailers
  • Bundles data removal with identity theft protection, antivirus, VPN, and a password manager in one subscription
  • Includes Google Search cleanup and a digital account scanner to shrink your overall online footprint
Learn More

Learn more in our Aura Data Removal review.

See the rest of the best data removal services we've tested and ranked.

Cloaked vs. DeleteMe: Which is better?

DeleteMe is the better choice for most people, even though Cloaked offers more coverage, features, and verified security certifications.

Cloaked logo DeleteMe logo
Our Pick
Value
Features
Security
User experience
Learn more Get Cloaked

Read Cloaked Review

Get DeleteMe

Read DeleteMe Review

Cloaked wins on paper. It covers more brokers on the entry plan, holds more security certifications, and includes tools DeleteMe doesn't offer. If you want a fresh alias for every signup and don't mind tapping through automation packs on your phone, it's a good product, and we enjoyed using it.

But if you just want your information removed from broker sites without thinking about it, then that's what DeleteMe does. It also has fewer bugs, faster support, and custom removals for the cases that slip through. Cloaked's biggest number, that 650+ site figure, is also the part that asks for the most work from you.

Choose DeleteMe if you want removal handled for you. Choose Cloaked if you want the tools and don't mind being hands-on with your removals.

4.8
2026 Editors’ Choice
Best Data Removal for Businesses
Privacy Protection
DeleteMe
  • Data removal service that covers 89–986 sites and re-scans every quarter to catch anything that reappears
  • Sends quarterly privacy reports showing what info was found, which brokers had your data, and how long each removal took
  • Includes email masking so you can share a stand-in address instead of your real one
Learn More

FAQs

Is Cloaked or DeleteMe better for data removal?

For most people, DeleteMe is better than Cloaked. It covers fewer sites on its entry plan, but removals run automatically every quarter, and you can submit up to 10 custom requests per quarter for anything it misses. Cloaked covers more brokers automatically, but its widest coverage relies on automations you run yourself.

Is Cloaked cheaper than DeleteMe?

No. DeleteMe starts at $6.97/mo on the two-year individual plan, compared to $9.99/mo for Cloaked. But Cloaked includes more in that price, like a VPN, a password manager, and identity theft insurance.

Does Cloaked cover more data brokers than DeleteMe?

On the entry plan, yes. Cloaked covers 350+ data brokers on every plan, while DeleteMe's Standard plan covers 89 sites. DeleteMe's coverage scales up through higher tiers, reaching 262 sites on VIP.

Does Cloaked work on Android?

Cloaked has both iPhone and Android apps, but they aren't identical. During testing, Email Guard failed to load on both platforms, and we only saw the automations feature working on iPhone. If automations are why you're considering Cloaked, confirm that before you subscribe.


Take Control of Your Online Privacy
5.0
Editorial Rating
Get Deal
On Incogni's website
2026 Editors’ Choice
Best Overall Data Removal Service
Privacy Protection
Incogni
PROMOTION: Get 55% Off Annual Plans With Code COOKIE
  • Top-rated data removal service that scrubs your info from 420+ data broker sites automatically
  • Independently verified by Deloitte, meaning removals are actually sent, confirmed, and not just claimed
  • The Unlimited plan extends coverage to 2,000+ additional sites with human-assisted custom removals
Author Details
Kate Quinlan is a Senior Editor at All About Cookies, where she has tested dozens of digital security tools and contributed to more than 370 articles spanning web hosting, VPNs, ad blockers, parental controls, and data security. Before joining AAC, she managed a team of more than 150 writers at SuperSummary, where she developed editorial standards at scale. She holds a B.A. in Professional Writing from Kutztown University.