LifeLock vs. Allstate Identity Protection 2026

When comparing LifeLock and Allstate Identity Protection, we found that LifeLock was the better option, especially for extensive identity monitoring and restoration services.

The best identity theft protection services can help protect you from identity theft and recover your identity if you’ve fallen victim to identity thieves. Both protection services monitor your Social Security number (SSN), credit activity, and other personal information. They also provide identity restoration services and insurance that can help you recoup some of your identity theft losses.

Let’s compare LifeLock and Allstate Identity Protection to see which solution may be the best for you and your family.

LifeLock vs. Allstate Identity Protection review at a glance

• LifeLock: Best for comprehensive monitoring
• Allstate Identity Protection: Best value

	Our Pick
Star rating	4.8 AllAboutCookies writers and editors score products based on a number of objective features as well as our expert editorial assessment. Our partners do not influence how we rate products.	4.7 AllAboutCookies writers and editors score products based on a number of objective features as well as our expert editorial assessment. Our partners do not influence how we rate products.
Starting price	Starts at $10.42/mo	Starts at $3.00/mo
Types of monitoring	Identity and SSN, dark web, phone takeover, home title, social media	SSN, credit, financial accounts, social media
Credit monitoring
Identity theft insurance	Up to $3 million	Up to $2 million
Identity restoration services
24/7 customer support
Learn more	Get LifeLock Read LifeLock Review	Get Allstate Identity Protection Read Allstate Identity Protection Review

LifeLock pros and cons

Allstate Identity Protection pros and cons

Which identity theft protection is the better value?

In terms of raw value, Allstate wins thanks to the extra features of its Blue plan, which includes a VPN, password manager, ad blocker, and more.

		Our Pick
Paid range	$10.42–$40.00/mo	$3.00–$36.00/mo
Best value plan	LifeLock Total for $10.42/mo	Allstate Blue for $15.83/mo
Family plan	Yes — from $40.00/mo	Yes — from $15.83/mo
Money-back guarantee	Yes — 60 days	No, but it has a 30-day free trial
Learn more	Get LifeLock Read LifeLock Review	Get Allstate Identity Protection Read Allstate Identity Protection Review

LifeLock plans

LifeLock offers three tiers of plans, which can cover one adult, two adults, or two adults and 10 kids. It also provides some substantial discounts if you opt to pay annually instead of a monthly plan.

• Core: LifeLock’s Core plan offers simple tools to help you protect your identity. You'll receive credit, checking, and savings activity alerts for two accounts, two-bureau credit monitoring, monthly credit reports from one bureau, and up to $1.05 million in identity theft insurance. It also includes extras like data removal services, dark web monitoring, and breach alerts.
• Advanced: The Advanced plan comes with everything in the Core plan, plus scam support and reimbursement. You'll also receive three-bureau credit monitoring and an increased identity theft insurance coverage amount of $1.2 million.
• Total: The Total plan unlocks access to all of LifeLock’s monitoring tools, including investment account alerts and home title monitoring. Identity theft insurance coverage also increases to $3 million.

LifeLock provides a 60-day money-back guarantee, so you can try the service for about two months to determine if it’s right for you.

Allstate Identity Protection plans

Allstate Identity Protection offers four plan tiers. Each tier is available for an individual or for a family. An Allstate family plan covers the primary user plus 10 additional members.

• Identity Restoration: The Identity Restoration plan doesn't include any protection features, as it's focused on identity recovery. You'll receive full-service identity restoration and up to $25,000 in identity theft insurane coverage. 
• Essentials: The Essentials plan offers the basics needed to protect your identity, including identity monitoring, one credit bureau monitoring, and up to $1 million in expense coverage if your identity is stolen. The Essentials plan also will reimburse users up to $50,000 for stolen funds from a theft event.
• Premier: The Premier plan builds off the Essentials plan, including $1 million in expense coverage. The Premier plan will reimburse up to $500,000 for stolen funds. The Premier plan also gives you access to your credit report and credit score for one credit bureau.
• Blue: Allstate’s Blue plan includes even more benefits than the Premier and Essentials plans. You’ll gain access to credit monitoring with all three bureaus. You gain access to $1 million in stolen funds reimbursement and $1 million in 401K/HSA reimbursement too.

Allstate Identity Protection offers a 30-day free trial, but you must provide your credit card information to sign up. Just make sure you cancel the trial before the 30 days if you decide to go with another solution.

Which identity theft protection service has the better features?

Feature	Our Pick
SSN monitoring
Financial activity alerts
Credit monitoring
Credit reports	Yes — Experian, Equifax, TransUnion	Yes — Experian, Equifax, TransUnion
Credit score
Credit lock
Identity recovery
Dark web monitoring
Social media monitoring
Home title monitoring
USPS address change alerts
Learn more	Get LifeLock Read LifeLock Review	Get Allstate Identity Protection Read Allstate Identity Protection Review

Both LifeLock and Allstate Identity Protection offer a similar set of features to help protect your identity. One advantage LifeLock has over Allstate is that it includes home title monitoring. 

LifeLock also includes three-bureau credit monitoring on the Advanced and Total plans. You only receive three-bureau credit monitoring with Allstate's highest tier. 

On top of identity theft protection, Allstate Blue offers quite a few additional features for cybersecurity and family digital safety. This includes a virtual private network (VPN), password manager, antivirus protection, and more. The family digital safety features are essentially parental controls, which include website blocking and filtering, screen-time management, location tracking, and content monitoring and alerts.

On the other hand, LifeLock can be bundled with other Norton products for a similar package. With Norton 360 LifeLock Select, you'll receive Norton's highly rated antivirus program plus cloud storage, a VPN, a password manager, and more. 

One feature that we found interesting was Allstate’s Digital Footprint tool, which gives you insights on personal information found online. The Digital Footprint tool is Allstate’s way of showing all the data breaches that may have revealed your information. You can also send a request directly from the Digital Footprint section for your data to be removed.

This makes it easy to request that your data be removed from that platform. Allstate will send an email on your behalf asking that they delete any information that pertains to your email address.

Alternatively, all LifeLock plans now include data removal services. This can help keep your personal information off of data broker and people-search sites, which can help reduce the risk of identity theft. The LifeLock Advanced and Total tiers also include scam support, which can help you identify scams and provide reimbursement in the event you fall victim to a scam. 

Which identity theft protection is more secure?

	Our Pick
Encryption	AES-256	Not disclosed
Two-factor authentication
Collects data	Minimal	Minimal
Shares data with third parties
Learn more	Get LifeLock Read LifeLock Review	Get Allstate Identity Protection Read Allstate Identity Protection Review

When looking for tools to protect your identity, it’s important to understand how that solution will use your information. To understand what data a company collects and how it plans to use it, you can evaluate its privacy policy.

We reviewed LifeLock and Allstate’s privacy policies, and while they do collect information and share it in some instances, they’ve both taken a responsible approach to it. 

Both companies mostly share personal information as it relates to the services that you’ve signed up for, although they can both use your data to provide marketing communications. However, Allstate and LifeLock include opt-out links in their privacy policies. 

Allstate and LifeLock both offer two-factor authentication (2FA) to help you keep your account safe. LifeLock’s verification methods include authenticator apps, security keys, and your phone number. Allstate’s verification methods include security tokens or one-time verification codes sent to your phone.

One differentiator that we found between LifeLock and Allstate is regarding encryption. LifeLock states that it uses AES-256 encryption for all data stored in the vault, but we couldn't confirm Allstate's encryption anywhere.

Which identity theft protection has the better compatibility and customer support?

Platform	Our Pick
Android
iOS
Identity theft insurance	Up to $3 million	Up to $2 million
Dedicated restoration specialists
Lost wallet remediation
24/7 customer support
Customer support options	Live chat, phone, online guides, support forums	Contact form, phone, online guides
Learn more	Get LifeLock Read LifeLock Review	Get Allstate Identity Protection Read Allstate Identity Protection Review

LifeLock offers 24/7 chat and phone support, while Allstate Identity Protection offers only 24/7 phone support. Either way, both solutions offer around-the-clock access.

We were impressed with Allstate’s help center, which gives you access to FAQs, user guides, and articles on protecting your identity. The user guides are also well organized, which made it easy to find the right information we needed.

LifeLock also offers a blog section with helpful information about identity theft and how to protect yourself. 

LifeLock vs. Allstate Identity Protection: Which is better?

While both LifeLock and Allstate Identity Protection offer solid identity theft protection, LifeLock ultimately comes out on top. Its more comprehensive monitoring capabilities, including features like home title monitoring and broader credit coverage on lower-tier plans, give it a clear edge for users who want deeper, more proactive protection.

In addition, LifeLock stands out with stronger transparency around its security practices, such as its use of AES-256 encryption, and more robust customer support options, including 24/7 live chat. Combined with higher insurance coverage and more extensive restoration services, LifeLock delivers a more complete and reliable identity protection solution.

While the cost of identity theft protection may seem high, the insurance coverage that you receive as part of the plan can help offset some of that cost and make ID theft protection worth it for you and your family.

Top alternatives

LifeLock and Allstate Identity Protection aren’t the only identity theft solutions on the market. There are several other options if you’re looking for the best identity theft protection services. Check out a few alternatives:

FAQs